London might be welcoming athletes and tourists from around the globe for the Olympic Games this summer, but year in, year out, the city is called home by a huge number of international fashion designers who have had their talent nurtured in London and show at London Fashion Week.
Mary Katrantzou may have been born in Athens, but it was when she came to London to study at the world-famous Central Saint Martins that her talent flourished – she was awarded NEWGEN sponsorship for six seasons and her designs have been worn by January Jones, Anna Dello Russo, Solange Knowles and Alexa Chung.
Sass & Bide
The grand finale of Corrie Nielsen’s A/W12 show
Jean-Pierre Braganza’s AW/12 catwalk show at LFW in February
Jameela Jamil wearing Eudon Choi
Alexa Chung in Mary Katrantzou
Belgrade-born designer Roksanda Ilincic
The same goes for Belgrade-born Roksanda Ilincic who counts Michelle Obama, Sam Cam, Emma Stone and the Duchess of Cambridge among her clients. Another Saint Martins graduate, she is known for her modern, elegant and feminine clothes in rich, dramatic colours and recently designed a line for kids.
Korean designer Eudon Choi won Vauxhall Fashion Scout’s merit award for his S/S10 collection and will be making his on-schedule debut at LFW in September. Before setting up his own label he designer for Twenty8Twelve and All Saints and his designs have been worn by Jameela Jamil.
Then there’s Jean-Pierre Braganza (Canadian), Bora Aksu (Turkish), Corrie Nielsen (American) and the Aussie duo Sass & Bide. And don’t forget Daniella Helayel’s label Issa which is London by name but most definitely Brazilian by nature. And finally we have the Felder Felder sisters who say “London is our home” and the duo behind Peter Pilotto – Pilotto himself who is half-Austrian, half-Italian and his design partner Christopher De Vos (half-Belgian, half-Peruvian). It’s this eclectic, multi-cultural mix that makes London the most exciting city in the world for fashion.
Picture Credit: Rex Features